Are you a website site owner? I think you have created the blog to generate revenue, right? If it is, have you enough traffic? Definitely, no. For that, you are exploring the way how to drive traffic to your website. A blog can not be only a way of generating revenue. For generating revenue, there has no alternative to drive traffic. You must always remember that, without traffic, any income is impossible from blogging.
Now you may inquire me, “How to drive traffic to the website?”
Drive traffic to your website free
For driving traffic, you have to go through the steps.
- SEO
- Social media marketing
- Email marketing
SEO (search engine optimization)
Most of the bloggers who are leading a successful life being a successful blogger in the industry rely on SEO for generating traffic. SEO means to prepare the contents for search engines.
SEO mainly two types –
- On-page SEO
- Off-page SEO
On-page SEO
To prepare your content for search engines that work are done on the website called on-page SEO.
What the works are done on the website?
The content, you create for your website, must be optimized for search engines.
Now, you can ask how can I optimize the content.
Following the steps, you can create an optimized content that will get rank on search engines easily.
- Title: Title tag is a crucial factor for rank on search engines. So a title must be well-optimized.
- Meta description: Meta description that is shown under the title on the search engine. You must create a well and eye-catching meta description that can assist to drive traffic to your website.
- Keywords placement: You have to place the keyboard in the right place maintaining keyboard density in the content.
- Keep the keyword in the subtitle: Placing the keyboard in the subtitle is the best practice that supports to get rank on search engines.
- Using proper anchor tag: For on-page, you need to link the content to another content within the website, for that, you have to follow using proper anchor tips and tricks with proper text.
- Image optimization: For your content, image plays a great role to create quality content. Otherwise, the image may be responsible for your losing your web speed. For that, you have to focus on image optimization.
All of the tasks on your website are on-page optimization for search engines.
Off-page SEO
All of the works that are done outside of your website are called off-page SEO.
Off-page SEO generally means link up to your website with another website. Through the link, Google realizes the authority of your website. Social media signal is another metric for getting rank your website.
On-page and Off-page SEO both are equally important to get rank on search engines. So driving traffic from search engines, is not so easy, for that, you must have SEO expert-level knowledge.
For driving traffic to your website, the next way is social media marketing.
Social media marketing
Social media marketing is the easiest way to reach the target audience and drive to your website.
Using social media networks, you may market your business free and paid both ways.
In this article, I will explain how to drive social media traffic to your website free.
Drive social media traffic to your website
For driving traffic to your website from social media, you have to introduce your topic to the audience. Then make a link with them to the service that you desire to provide them. The understanding between the services and the audience will provide you space to build a strong relationship with the audience. A strong relationship can assist to grow your business gradually.
Social media, such a platform, where you can interact with your target audience that’s why you can grocery close the audience easily.
Therefore, present yourself on social media sites, make a bridge with it to your website that can drive the social media traffic to your website.
Email marketing
Email marketing is another greater way to drive traffic to your website. It is more effective than social media. Social media where all of the ages, classes, and religious people are active but not all of them are your target audience, only an individual sector that maybe students, working classes people, aged, or only youngers. But when you publish any content on Facebook, the content reaches all of them if they are active then.
On the other hand, an email when you send anybody he is your target audience as, after a great investigation, you have collected his email and then send the email. And the possibility to reach the email is 100% if the email is valid. When the email reaches him, he will see a notice on his computer’s mailbox that indicates him an email is waiting for him to open. That means he will open the mail. But there, he can ignore the email to open if he is not interested in the topic that you desire to promote.
For that, it will be better to create an effective title on the topic that can force the target person to open the email.
If you continue the email marketing successfully targeting a perfect audience, I hope you can drive huge traffic to your website and make sure huge revenue.
Conclusion
If you start a blog, after creating the content, you have to focus on driving traffic. The more you can drive traffic to your website, the more you can generate revenue from your website.